41 books found.
Showing books 1 through 20:
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| 1. |
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Product Design and Development
by Karl T. Ulrich, Steven D. Eppinger
Hardcover, Irwin Professional Pub (August 2003)
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| 2. |
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Consumers
by Eric J. Arnould, Linda Price, George M. Zinkhan, George Zinkhan
Hardcover, Irwin Professional Pub (June 2005)
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| Hardcover| Paperback |
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| 3. |
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Fundamentals of Selling: Customers for Life
by Charles M. Futrell, Charles Futrell
PACKAGE, Irwin Professional Pub (August 2003)
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| 4. |
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The Survey Research Handbook
by Pamela L. Alreck, Robert B. Settle
Paperback, Irwin Professional Pub (November 2003)
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| 5. |
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Essentials of Retailing
by Michael Levy, Barton A. Weitz
Paperback, Richard d Irwin (June 1996)
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| 6. |
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Marketing Management: Knowledge And Skills
by Peter J Paul, James H. Donnelly
Hardcover, Irwin Professional Pub (February 2006)
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| 7. |
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Strategic Marketing
by David W. Cravens, Nigel Piercy, Nigel F. Piercy
Hardcover, Irwin Professional Pub (January 2005)
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| Book| Hardcover| Paperback| VHS |
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| 8. |
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A Preface to Marketing Management
by J. Paul Peter, James H. Donnelly
Paperback, Irwin Professional Pub (January 2005)
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| 9. |
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Management of a Sales Force
by Rosann L. Spiro, William J. Stanton, Greg A. Rich, Gregory A. Rich
Hardcover, Irwin Professional Pub (November 2002)
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| 10. |
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Consumer Behavior: Building Marketing Strategy
by Del I. Hawkins, Roger Best, David L. Mothersbaugh
Hardcover, McGraw-Hill College (January 2009)
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| Book| PACKAGE| Paperback |
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| 11. |
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Cases in Marketing Management
by Kenneth L. Bernhardt, Thomas C. Kinnear, Stuart W. James
Book, Unknown (January 1988)
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| 12. |
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Modern Retailing: Theory and Practice
by J. Barry Mason, Morris Lehman Mayer, Judy Bonner Wilkinson
Book, Unknown (January 1993)
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| 13. |
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Retailing
by J. Barry Mason, Hazel F. Ezell, Morris Lehman Mayer
Book, Unknown (January 1991)
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| 14. |
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International Marketing
by Philip R. Cateora, John L. Graham
Hardcover, Irwin Professional Pub (March 2006)
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| Book| Paperback |
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| 15. |
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Management of a Sales Force
by William Stanton, Rosann L. Spiro, Richard Hobart Buskirk
Book, Unknown (January 1991)
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| 16. |
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Global Marketing: Foreign Entry, Local Marketing, & Global Management
by Johny K. Johansson
Hardcover, Richard d Irwin (September 1996)
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| 17. |
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Direct Marketing: An Integrated Approach
by William J. McDonald, Ph.D.
Hardcover, William C Brown Pub (June 1998)
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| 18. |
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Cases in European Marketing Management
by John A. Quelch, Kamran Kashani, Sandra Vandermerwe
Paperback, Richard d Irwin (January 1994)
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| 19. |
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Consumer Behavior and Marketing Strategy: J. Paul Peter, Jerry C. Olson
by J. Paul Peter, Jerry C. Olson
Hardcover, Richard d Irwin (August 1998)
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| 20. |
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Product Management
by Donald R. Lehmann, Russell S. Winer
Hardcover, Irwin Professional Pub (August 2004)
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McGraw Hill/Irwin Series in Marketing