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Marketing Strategy: A Decision-Focused Approach (4th edition)

Author: Orville C. Walker (Editor)
Format: Hardcover (Illustrated), 365 pages

Other Hardcover Editions:

Publication Date: April 2002
Publisher: McGraw-Hill
ISBN-10: 0072466707
ISBN-13: 9780072466706
List Price: $55.01

Other Formats:
PACKAGE	Richard d Irwin	Jun 2002
Paperback	McGraw-Hill College	Nov 2007

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