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Marketing Strategy: Orville C. Walker

Marketing Strategy: A Decision-Focused Approach


Authors: Orville C. Walker (Editor), Harper W. Boyd, Jr. , John Mullins, John W. Mullins
Format: Paperback, 384 pages
Other Paperback Editions:
Publication Date: November 2007
Publisher: McGraw-Hill College
Dimensions: 10"H x 8"W x 0.5"D; 1.4 lbs.
ISBN-10: 0073529893
ISBN-13: 9780073529899
List Price: $122.85

 		 
 
Other Formats:
Hardcover (Illustrated)   McGraw-Hill   Apr 2002
PACKAGE   Richard d Irwin   Jun 2002

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