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| 1. |
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Dorfsman and CBS
by Richard Hess, Marion Muller
Hardcover,
Random House Inc
(September 1987)
List Price: $49.95
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| 2. |
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Or Your Money Back
by Alvin Eicoff
Hardcover,
Random House Inc
(September 1982)
List Price: $14.95
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| 3. |
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The Spot: The Rise of Political Advertising on Television
by Edwin Diamond, Stephen Bates
Paperback,
MIT Press
(January 1988)
Other Formats:
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| 4. |
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This Business Has Legs: How I Used Infomercial Marketing to Create the $100,000,000 Thighmaster Craze An Entrepreneurial Adventure Story
by Peter Bieler, Suzanne Costas
Hardcover,
John Wiley & Sons Inc
(June 1996)
List Price: $24.95
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| 5. |
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Writing Music for Television and Radio Commercials: A Manual for Composers and Students
by Michael Zager
Paperback,
Rowman & Littlefield Pub Inc
(August 2003)
List Price: $39.95
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| 6. |
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Vous Regardez Trop La Publicite
(French)
by Alain de Greef, Gilles Verlant
Book,
Flammarion
(January 2005)
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| 7. |
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Channel Zero
by Michael Krekorian
Hardcover,
Academy Chicago Pub
(May 1996)
List Price: $17.95
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| 8. |
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Through the Jingle Jungle: The Art and Business of Making Music for Commercials
by Steve Karmen
Hardcover,
St Martins Pr
(April 1989)
List Price: $22.95
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| 9. |
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Vesttysk TV: Fokus Pa Reklamerammeprogrammet
(Danish)
by Anne K. Laursen, Dorte Maarbjerg
Book,
Text & Kontext
(January 1984)
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| 10. |
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Maxi, the Star
by Debra Barracca, Sal Barracca, Alan Ayers (Illustrator), Alan Ayres (Illustrator)
Hardcover,
Penguin USA
(May 1993)
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List Price: $13.89
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